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Jonathan Kgatshe on bringing new technologies to Africa

Established by Jonathan Kgatshe in 2013, IT and audio-visual company Myteksonic aims to ensure that South Africa is at the forefront of cutting edge technology

“My dream when I started Myteksonic was to improve my life, but more importantly to bring new technologies to South Africa and Africa as a whole,” says Kgatshe. “Africa is very underdeveloped in terms of cutting edge technology, so I have always had the passion and vision to change that.” Myteksonic works in nine Sub-Saharan countries, which is a stepping stone for us to becoming an IT & AV giant on the African continent. As the company grows, this will also aid in job creation and changing people’s lives for the better.

Myteksonic offers IT services, audio-visual products, solutions and environmental monitoring solutions in Angola, Botswana, Lesotho, Mozambique, Namibia, South Africa, Swaziland, Zambia and Zimbabwe. It will also be adding digital stadium LED advertising boards to its product range this year.

Growing pains

Getting the business off the ground came with a lot of challenges for Kgatshe. He was faced with a lack on funding and marketing, which he tackled by self funding the venture while working a full-time job.

“I would commit to completing one task a month, such as official business registration, designing business cards, opening a business account and establishing a website. It was very challenging as I had no experience in running a business, but at any given time I always knew what my next goal was.”

He adds that he was prepared to work hard and stop at nothing to reach it. “The challenges don’t stop coming as the business grows into new phases but as the man in charge, you need to adapt accordingly to grow stronger.”

Growing the business

Myteksonic has worked on some significant projects, such as supplying Moore Process Controls with various signal distribution equipment for a very large project in Malaysia, and a big project for Oilkol, which is one of South Africa’s largest used oil collection companies. It is also the official Network Technologies Inc. distributor for nine Southern-African countries. The company also recently won  South Africa’s Top 20 Small Business Award, beating over 6 000 applicants.

“Hard work, commitment and dedication does pay off,” says Kgatshe. “Treat your customers well and they will keep coming back. Always be honest, reliable and transparent.”

Moving forward, Kgatshe envisions sourcing highly capable individuals to strengthen his team. “I plan to increase our footprint on the African continent and ultimately become a technological African empire.”

Kgatshe’s tips for success:

  • Hold on tight to all your dreams and aspirations and put plans together to help them materialise.
  • Put your head down and get to work.
  • Always remain flexible and stay true to yourself.
  • Make a difference in the lives of the people you encounter on this journey. Success will follow.

 

  • Original article can be found here.

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